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RE​SUME

PORTFOLIO

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CONTACT

CONTACT

Holographic Circle Illustration

Portfolio

Education

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Rochester Institute

of Technology

Medieval shields or badges Heraldic Design

Graphic Design,

B.F.A.

2010 - 2015

Photography,

Concentration

2013 - 2015

Industrial Design,

Concentration

2011 - 2013

Portfolio

alexandria-bates-

media.com

Email

alexbates.media@gmail

Phone

315.412.5068

Harvard

University

Entrepreneurship,

Certification

2020 - 2021

University of

Pennsylvania

2020 - 2021

Intellectual

Property Law,

Certification

aw​ards

Eastern Motorsports

Press Association

Annual Photography Award

Jan 2022

Finalist in the ‘Action Motorsports’ ​category out of thousands of entries ​made by photographers and media ​teams all across the East Coast.


Youngest female to ever place in her ​very first year of participating in the ​photography competition.


The award winning photograph goes ​on a traveling exhibit with all the other ​finalists for the remainder of the year.

New York Press

Association

Better Newspaper Contest

Jun 2015

About me

I am a multimedia freelancer that is experienced in multiple types of marketing, social media, content creation, videography, photography and plenty more. I also have many years of in-depth experience with the automotive industry but am well versed in many other fields and areas of interest.


Currently I am a finishing my contract as full-time content creator for a classic car restoration shop. Meaning right now I am actively seeking a new long term position in maybe something new.


Even though I specialize in the automotive industry, I also have a long history of working in multiple other industries as well. I have an extremely wide range of skills from assembly, AutoCAD, WordPress, to retail, cashiering, manufacturing, to video editing, social media marketing. I'm even, a current student at a welding school in order for build my first project car next year!


As far as education and recognition, l have a Bachelor of Fine Arts (BFA) from the Rochester Institute of Technology, on of the top 20 design schools globally, and business classes through Harvard.


During my time there and since, I have won multiple awards for my design and photo work which have been used and featured by Adobe, Trello, Wix, Unsplash, and NY Press Association. I primarily have a large following for motorsport and automotive photography, and social media. In fact, within 2 years I have grown my current garage's Facebook to 50k followers, which I am very proud of.


Right now I am open minded to many options. Something in travel photography perhaps, or maybe content or videos for a fitness app, or maybe furthering my interest in welding or 3D printing. I am more than willing to learn and experience new ideas and experiences that lie ahead.

The Reporter, the student-run ​magazine at Rochester Institute of ​Technology, won top 5 award in the ​New York Press Association’s Better ​Newspaper Contest, which was ​designed to measure other news ​outlets in categories such as news, ​photography, and advertising.


Approximately 4,000 entries are ​received each year and the most ​prestigious award is their first-place ​win for “general excellence."


Comments from the organizers:


RIT’s Reporter is simply outstanding

in every aspect. From the intense,

bold look, to the strong and well-​written stories really make this rise to ​the top. The photography, the graphic ​elements, the layout, the fonts, the ​justified columns, the page bleeds … ​really, REALLY outstanding. The entire ​team who work on these publications ​should be extremely proud of what ​they produce together.”

Work history

B&C Auto Restoration & Paint

Content Creator & Media Manager

Apr 2022 - Present

Truthfully I do multiple jobs and have multiple responsibilities here. ​I'm not only the photographer, the content creator, the social media ​manager, but I am also responsible for photography visual ​documentation of each car during it's restoration which we collect ​everyday and send to customers weekly throughout the restoration ​progress. When I am not doing that I am creating multiple social ​media videos and posts per day or monitoring automotive news ​looking for new customer leads or new area to market in.


Managed to gain the company 50,000 followers on Facebook in ​under 2 years, and helped them gain a vast amount of national ​recognition and attention through our videos.


Work Reference: Tricia Ruffino (Superior/ Owner)

Race Pro Weekly

Motorsport Photographer

Jul 2021 - Present

Certifications

Medal Icon

GM​AW (MIG) Welding

Rochester Arc + Flame Center

Issued Aug 2024

Medal Icon

Entrepreneurship

Harvard University

Issued Sept 2021

Medal Icon

Intellectual Property Law

University of Pennsylvania

Issued Sept 2021

On call photographer for multiple races in various divisions for a ​media outlet group. Would have to prepare equipment for extreme ​elements (dirt, mud, etc.) and follow up on safety procedure before ​going into the in field.


Work Reference: Bobby Chalmers (Superior/ Owner)

Cortese Cycle Sales

Photographer + Marketing Assistant

Nov 2021 - Apr 2022

Visual inventory of motorcycles including photography and video ​walk-around of each bike. Daily updates to social media and ​website, while also acting secretary to the shop and sales team.

References

Person Icon Avatar

Tricia Ruffino

B&C Auto Restoration & Paint

Supervisor / Owner • 3 years

pbruffino@gmail.com

cell +1 585.216.7468

Some of my ​award winner ​photos from ​the last few ​years and my ​EMPA winner.

Please view ​my online ​portfolio for ​more detail!

Person Icon Avatar
Person Icon Avatar

Bobby Chalmers

Race Pro Weekly

Supervisor / Owner • 4 years

robert.chalmers@internetbrands

cell +1 413.347.7529

Jon Johnville

JJ’s Outlaw Photography

Colleague / Owner • 5 years

jjoutlawphoto@yahoo

cell +1 585.208.0650

Skills |

Programs

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Adobe Creative Cloud

Acrobat • Bridge • Dreamweaver • ​Elements • Fonts • InCopy • InDesign • ​Illustrator • Lightroom • Photoshop • XD

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Apple

iCloud • iPhoto • iOS 18

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AutoCAD

Autodesk

Bootcamp

Canva

CorelDRAW

Elementor

Facebook & Meta Business

Google

Analytics • Business • Calendar • ​Docs • Drive • Files • Gmail • Play • ​Sheets • Slides

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HTML

Instagram

JavaScript

Lightrick

Photoleap • Videoleap

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Microsoft Office

Excel • Outlook • PowerPoint • Word

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Printify

Shop Boss SMS

Sketch

SketchUp

TikTok

Timely

Wordpress

VistaCreate

YouTube

Fr​eelancer

Content Creator & Media Manager

Jan 2012 - Present

l've been a freelancer most of my career due to my expansive skill ​set, it's allowed me to adapt very well to vast arrangement of fun ​and unique job positions.


However out of all my skill sets I most enjoy video, photography ​and many different types of design. The more hands and tactical, ​the better.


I have won most of my awards in the photography and design field ​as well as multiple features in Adobe advertising, Trello, Unsplash ​Wix, and NY Press Association. I primarily have a large following in ​the motorsport and automotive industry, but l specialize in other ​types as well.

Xerox

UI/UX Designer

Aug 2019 - Feb 2020

My main responsibility was to design and create the Glyph icon ​system which will be a part of Xerox's software update (called ​XIDS) which is set to release in 2022. This icon system was ​recreation and redesign of multiple merged icon sets to create a ​new more unified icon system.


These icons were made with a strict set style guide for a fluid ​modernized look and within 6 months over 7,000 icons and their ​working .svg files were created and carefully organized and ​cataloged for future company use. All components were designed ​and developed for Xerox's online library that I helped organize and ​code.


Once created, I was in charge of manually enter all individual icons ​into the company's online database and source site. This required ​transforming all icons into a glyph font library, add vocabulary/ ​keyword tagging to each icon, and publishing them successfully ​online for Xerox users and employees to locate and use them.

The Tint Shop

Lead Graphics + Production Designer

Nov 2018 - Aug 2019

Here I learned to design automotive wraps, store windows, walls ​murals, and other residential jobs. During my time there I also ​developed experience with different types of vinyl and perforated ​films for vehicle body wraps and gained knowledge in designing ​products for window graphics, wall decals.


While there I also learned the mechanical workings of all the ​printers and plotters, I was responsible for updating the company's ​social media, fixing their website's coding, and maintaining their ​internet ordering system. Later on, I also did all internal signage, ​internal forms, mockup templates, creating gift certificates, creating ​custom order sheets, social media and web promotions.


During my time here, I learned to install graphics on client vehicles ​as well as designed car stickers and promo items to help the shop ​make more revenue.

Skills | Design

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2D Design

3D Design

Advertising Design

Art History

Branding Design

Collaborative Design

Concept and Symbolism

Design History

Design Methodology

Design Production

Design Survey

Design Systems

Drawing

Editorial Design

Environmental Design

Experiential Graphic Design

Film History

Identity Design

Illustration

Imagery

Infographics

Information Design

Interactive Media Design

Layout Design

Motion Graphics Design

Packaging Design

Publication Design

Raster Imaging

Responsive Web Design

Symbols and Icons

Time-Based Design

Typography

User Experience (UX) Design

User Interaction (UI) Design

User Interface (UI) Design

Vector Imaging

Web Design

Skills | ​Production

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Book Binding

Commercial Printing

Component Design

Concept Design

Consumer Product Design

Design Production

Equipment Design

Form and Function

Furniture Design

Human Factor Applications

Industrial Design

Lamination

Large Format Printing

Letterpress Printing

Materials and Filaments

Materials and Process

Metalworking

Model Making

Multimedia

Offset Printing

Prepress

Print for Mailing

Printing

Printing Production

Product Design

Product Research

Proofing

Screen Printing

Silkscreen

Style Guides

Vinyl Installation

Vinyl Printing

Da​taflow

Graphic Designer + Project Manager

Jun 2018 - Nov 2018

I was the designer for a custom printing and graphic installation ​company. Here I gained a lot of experience with many different ​printers for specialized prints for material including banners, vinyl, ​books, stickers, and other manual CNC machines as well.


During my time here I designed and installed graphics for U of R, ​RIT, Rochester Schools 14 and 16, Three City Center, the M.A.G., ​and others. I gained a massive amount of installation experience ​with multiple different materials, such as window graphics, car ​wraps, asphalt art, 3D expo stands, realty signage, printed books, ​magazines, programs, packaging design, logo design, stair toe-​kicks, and even materials that were used for a zoo installation at ​Seneca Zoo.


Here I also gained experience in pre-pressing and assembly. A key ​aspect of this role was also working on many different jobs at once ​and being able to manage time appropriately. Here we took walk-in ​jobs daily, processed construction bid blueprint jobs, state jobs, ​and long-standing jobs that sometimes took months to prepare.

Raymour & Flanigan

Senior Graphic Designer

Jan 2018 - Jun 2018

Here I worked on the design team where we were responsible for ​magazines, catalogs, websites, signage, marketing, commercials, ​ads, even bus wraps. My biggest daily responsibility was designing ​thousands of store event items which included emails, flyers, ​postcards with map information included on them.


I was also responsible for interior and exterior signage for many ​different events for multiple stores nationwide. I was the first to ​create a 3D showroom mockup rendering for a new store location ​proposal which helped obtain a new location successfully with the ​rendering I made.

Target

Logistics Operations + Fulfillment

Sep 2016 - Jan 2018

I took this job after I moved from Ohio back into New York. I had ​trouble finding a design job in Syracuse at the time. To keep myself ​employed, I worked here.


The job primarily consisted of unloading and moving freight from ​the early morning trucks, then filling new inventory onto shelves ​and organizing products.


I was also responsible for inventory control and management on ​the sales floor and backroom. Later on, I also took on many ​additional roles such as picking and pulling online orders which I ​later would package and process for shipment.


After 6 months, I ended up learning over half the roles and ​departments within the store and had built up a decent knowledge ​of logistics. I was even acknowledged for my feedback on how to ​better improve their existing system which they implemented..

Honda of America Mfg., Inc.

Assembly Line Worker (Temp)

Apr 2016 - Sep 2016

During my time here, I built 400 cars as a daily average which ​consisting of both Hondas and Acuras on the same assembly line. ​Here I was trained to do automatic and manual engines and dealt ​with multiple engine sizes.


The job was an extremely physical 10 hour shift with multiple types ​of very fast pace installations such as attaching a 30lb. wire ​harness to a firewall in under 42 seconds before starting the next ​car and repeating this process nonstop.


This job required an extensive 3-week training course prior.

I happened to score well enough to be assigned the most difficult ​part of the assembly line which was WT1 (wiring and transmission). ​WT1 was responsible for installing ABS braking systems, engine ​mounts, engine harnesses, and establishing the engine wiring.

Pottery Barn

Store Display + Stockroom

Jun 2015 - May 2016

This was a job I took shortly after moving to Ohio after graduating ​from RIT. This was just a part-time job to keep me employed until I ​found a job better suited to my degree.


At this job, I handled incoming products each morning, outgoing ​deliveries, internet orders, and occasionally assembling furniture ​for new store displays and loading furniture into customers' cars.


Over time I learned more departments and responsibilities to get ​closer to 40 hours each week. I started assisting visuals and ​seasonal store displays with new signage, window graphics, and ​other installments and my boss was very receptive to it.

Skills |

Photo + Video

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Advertising Photography

Automotive Photography

Candid Photography

Color Correction

Commercial Photography

DSLR Camera

Documentary Photography

Event Photography

Food Photography

Head-Shot Photography

Motorsport Photography

Photo Arts

Photo Editing

Photo Equipment

Photo History

Photo Shoot

Photo Technology

Photojournalism

Portrait Photography

Product Photography

Real Estate Photography

Special Effects

Sports Photography

Video

Video Editing

Visual Media

Skills | Basics

The Reporter (R.I.T. Magazine)

Senior Editoral Designer

Sep 2014 - Jun 2015

This was R.I.T's campus magazine that was produced by a student-​run organization. The program was funded by R.I.T. and offered on-​campus job experience for design, photography, illustration, and ​writing students. Each magazine was published and released the ​first of each month, and each spread or article in the magazine was ​assigned a writer, an editorial designer (my role), and one illustrator ​or one photographer depending on the spread.


My role was to take the written article and the photo or illustration ​created by the other members for that article and mesh the two ​components together to make a seamless magazine spread that ​adhered to the magazine's strict style and color guide. This was the ​first team-based job I had as a designer, outside of my first few ​freelance jobs I had taken on and was a learning experience that I ​appreciated.


The group also provided open discussions and in-depth critiques ​on each article, on what worked or didn't work. This was great for ​getting critical feedback and for me to better improve as a ​designer. I also learned how properly format and package files, ​how to work off a group server, and gained a very in-depth idea on ​how to structure documents and elements more efficiently and ​neatly for others to use with ease.

Barnes & Noble (R.I.T)

Cashier/Customer Service

Jul 2012 - Jun 2015

During my time as a student at R.I.T. I worked at the college's ​bookstore. I was never without two or more jobs while attending ​college. Here I worked in every department with large product ​knowledge, I was also at the time an ASL translator for it’s multiple ​deaf students who were looking for textbooks. I always made sure ​to be available the first week of a new semester or quarter to ​helping new or transfer students prepare for move-in day and ​buying textbooks since it was always the busiest day annually.


I was involved in every event such as going to the store's new ​secondary location at the time to sell products at the college ​hockey rink during games, took part in the store's monthly story-​time for young children that involved a mascot, face painting, and ​other activities.

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Advertising

Artificial Intelligence (AI)

Assembly

Communication Skills

Content Creation

Content Strategy

Creative Writing

Critical Thinking

Customer Service

Data Entry

Detailing

Equipment Maintenance

Event Planning

File Organization

GMAW Welding

Gas Metal Arc Welding

Hosting Events

Inventory

MIG Welding

Management Skills

Marketing

Phone Skills

Presentation

Promos

Research

Retail

Sales

Show / Expo Vendor

Social Media

Social Media Promotions

Social Media Marketing

Social Media Advertising

Teamwork

Team Lead

Time Management




Pu​blications

Unsplash.com

Automotive / Motorsport Photos

member since 2018

Founded in 2013 as a humble Tumblr blog, Unsplash has grown ​into an industry-leading visual community. It’s become a source of ​inspiration for everyone from award-winning writers like Deepak ​Chopra to industry-titans like Apple, and millions of creators ​worldwide. Over 2 million free high-resolution images brought to ​you by the world’s most generous community of professional ​photographers.

Stats as of 2020: +850,000 Views | +5,700 Downloads |

+1,300 Likes | Featured in 5 sites, 2 ads

The Reporter

R.I.T.’s Campus Magazine

The Narrative of Consent

Issue: May 2015 (pgs 11-13)

Shredding the Career Fair*

Issue: Apr 2015 (pgs 10-11)

Biohacking

Issue: Feb 2015 (pgs 12-13)

ADHD: A Different State of Mind

Issue: Dec 2014 (pgs 10-11)

Accessing Access Services

Issue: Dec 2014 (pgs 14-15)

Regulations of Student Labor

Issue: Nov 2014 (pgs 20-21)

What Does It Mean to Be Black ​& Male In America

Issue: Nov 2014 (pgs 24-27)

(*Special Issue: The Disorter)

Branding

+ identity

PORTFOLIO

PORTFOLIO

Red Balloons Decoration
Red Balloons Illustration

BLUE COLLAR COLLECTION

SUPPORT TROOPS COLLECTION

BEFORE

AFTER

BEFORE

AFTER

The Old

Toad Pub

BEFORE

BEFORE

AFTER

AFTER

Magazine

Editorial

design

PORTFOLIO

PORTFOLIO

Spatial

Design

PORTFOLIO

PORTFOLIO

Furniture

design

PORTFOLIO

PORTFOLIO

vinyl

installs

PORTFOLIO

PORTFOLIO

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC offices, ​located in National Veteran's Resource Center.

Second flight of three stair cases done for ​School 16, located at the right entrance.

Third flight of three stair cases done for School 16, located at the right entrance.

Exterior door window vinyl. Done for Native ​Eatery & Bar located in 3 City Center.

poster design icon

Posters

+ Prints

PORTFOLIO

PORTFOLIO

Photo /

editing

PORTFOLIO

PORTFOLIO

Icons Illustration

portraits

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC office.

car tire automotive icon

B&C

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC office.

car tire automotive icon

Syracuse nationals

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC office.

car tire automotive icon

Damascus

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC office.

car tire automotive icon

Street scene

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC office.

car tire automotive icon

IMSA

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC office.

car tire automotive icon

other

Interior windows and doors with window vinyl. ​Done for Syracuse University's ROTC office.

PORTFOLIO

PORTFOLIO

Social media

marketing

B&C Automotive Restoration

APR 2022 - AUG 2024

Overview

Content

50.5M

50.5M

100%

100%

Reach

This metric counts reach from the organic or paid distribution of ​content from your profile or about your profile, including posts, ​stories, ads, social information from people who interact with your ​profile and more. This number also includes reach from posts and ​stories that were boosted. Reach is only counted once if it occurs ​from both organic and paid distribution. This metric is estimated.

2.4M

2.4M

100%

100%

Content interactions

The number of likes or reactions, saves, comments, shares ​and replies on your content, including ads. Content can ​include formats such as posts, stories, reels, videos and more.

29.8K

29.8K

37.2K%

37.2K%

Fo​llows

The number of times accounts followed you in the selected ​time period.


Co​ntent

Views

13.8M

13.8M

68.3K%

68.3K%

3-second views

The number of times your videos or reels were played for at least ​3 seconds, or for nearly their total length if they're shorter than 3 ​seconds, within the selected time range. During a single instance ​of a video or reel playing, we'll exclude any time spent replaying it.

1.​5M

1.​5M

220.1K%

220.1K%

1-minu​te views

The number of times your videos or reels played for at least

1 minute, or for nearly their total length if they're shorter than 1 ​minute. During a single instance of a video or reel playing, we'll ​exclude any time spent replaying it.

4241d 20h

4241d 20h

86.6K%

86.6K%

Mi​nutes viewed

The amount of time that passed while your videoswere playing.

Audience

Trends

wooden surface near black background with copy space
Shadow effect. Square shadow.
Drop Shadow
Drop Shadow
wooden surface near black background with copy space
instagram post frame
Abstract colorfull  party background

holiday

posts

holiday

posts

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Video /

Editing

PORTFOLIO

PORTFOLIO

Top 30

Visible Glyph Icon

157,000

Testing the ‘68 Plymouth

Road Runner’s new 572 Hemi

Visible Glyph Icon

203,000

A little purple on ​purple with an LS3 ​Powered 30’s ford

Visible Glyph Icon

63,700

Description here

Visible Glyph Icon

192,000

Description here

191K​

98​.9k

33​3k

29​4k

15​7k

98​.5k

20​1k

13​9k

12​6k

11​1k

47​0k

33​5k

12​4k

53​2k

10​9k

67​2k

50​1k

37​8k

17​0k

11​6k

19​2k

93​.6k

11​6k

238k

26​8k

13​8k

Web Design

+ UI / UX

PORTFOLIO

PORTFOLIO